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Team Bio's

Becky Fittro, PHR, SHRM-CP

Co-Founder & Principal

Becky has 20+ years of experience supporting tech companies and SaaS startups from seed stage to expansion and M&As. Combining strategic insight with hands-on execution across Operations, Customer Success, and HR, she’s built global teams and developed trusted partnerships with Fortune 500 client leaders, including the top five in the financial and industrial sectors.

Jason Price

Senior Software Engineering Consultant

Jason is a seasoned engineering leader with 20+ years of experience architecting and delivering scalable SaaS solutions across a wide range of industries. He brings deep expertise in cloud infrastructure, full-stack development, and microservices architecture, with a strong academic foundation—holding a Bachelor of Science with a minor in Mathematics.

Christian Fittro

Co-Founder & Head of Business Development

Christian has 15+ years in business development, driving growth and forging strategic partnerships across industries, including international Fortune 500 companies. As Co-Founder and Head of Business Development at STARTUP SMART, he builds connections with investors and founders, leveraging his expertise in sales, marketing, and networking to strengthen the company’s role in the startup ecosystem.

Britney Smith, PHR, SHRM-CP

Senior Talent Acquisition Consultant

Britney brings more than 15 years of recruiting experience and 7+ years in leadership, working with global, high-growth companies from $200M to $1.5B in annual revenue. She’s built and scaled talent acquisition teams through IPOs and acquisitions and has led recruitment operations across the U.S., EMEA, and APAC.

Claire Foley, CPA

Strategic Advisor

Claire is an advisor for STARTUP SMART and the founder of Fiscal Fitness, a financial consulting practice dedicated to helping businesses gain clarity, control, and confidence in their financial strategy.

Alison Krogan

Senior Brand & Transformation Strategist

Alison is a seasoned brand and transformation strategist with over 20 years of experience helping organizations communicate clearly and confidently through high-stakes change.

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